{"id":2644,"date":"2020-03-18T15:00:56","date_gmt":"2020-03-18T14:00:56","guid":{"rendered":"https:\/\/chapmanbright.com\/?post_type=resources&p=2644"},"modified":"2025-11-17T12:52:53","modified_gmt":"2025-11-17T11:52:53","slug":"listening-to-customers-leverage-feedback-throughout-the-lifecycle","status":"publish","type":"resources","link":"https:\/\/chapmanbright.com\/nl\/resources\/guides-tools\/listening-to-customers-leverage-feedback-throughout-the-lifecycle\/","title":"Listening to Customers: Leverage Feedback Throughout the Lifecycle","content":{"rendered":"","protected":false},"parent":0,"template":"","cb_resources_category":[89],"class_list":["post-2644","resources","type-resources","status-publish","hentry","cb_resources_category-guides-tools"],"acf":{"banner":5636,"title":"Listening to Customers: Leverage Feedback Throughout the Lifecycle","text_overview":"Leveraging feedback (with surveys) at every stage of the lifecycle has become increasingly crucial for marketers. Get Diederik's keynote from Adobe Summit 2020.","image":5639,"button":"Access","components":[{"acf_fc_layout":"layout_textblock_full","background":"grey-light","title":"","text":"This article reflects Chapman Bright\u2019s earlier focus on Marketo and 'classical' marketing automation.\r\nToday we help B2B companies scale productivity with automation, AI, and agents. Read more<\/a><\/em>","button":null},{"acf_fc_layout":"layout_textblock_full","background":"none","title":"Diederik's Presentation at Adobe Summit 2020, Las Vegas","text":"Customer feedback \u2013 sometimes we love it, sometimes we fear it, but we always need it. Leveraging feedback at every stage of the customer lifecycle has become increasingly crucial for the modern-day marketer. But implementing a strategy that provides you with what you need, when you need it can feel like an overwhelming undertaking. Dive into this team's winning strategy and discover how industry-leading experts are collecting and leveraging customer feedback today. Explore how to:\r\n