Page header

Kennisbank

Blader door onze kennisbank
Keynote_-_MarTech_Day_2021_-_Diederik_Martens_-_Marketing_Automation_Untangled_-_541x291
Keynotes

Keynote at MarTech Day 2021

A recording of the opening keynote, by Diederik Martens, at MarTech Day 2021. If you read between the lines in his new book, in between the experiences and theory, you'll discover different ways of change management methods to increase MarTech adoption and success. It's these methods that Diederik highlights in his keynote.

Watch
webinar-setup-541x291
Keynotes

How to deliver an engaging webinar that works

And how to optimize and leverage with Marketo. Presented by Diederik Martens and Christoffer Larsen.

View
adobe-summit-vegas-2020-diederik-martens-leveraging-customer-feedback-541x291
Keynotes

Listening to Customers: Leverage Feedback Throughout the Lifecycle

Leveraging feedback (with surveys) at every stage of the lifecycle has become increasingly crucial for marketers. Get Diederik's keynote from Adobe Summit 2020.

Access
marketingautomationday-541x291
Content van derden

Marketing Automation Day Stockholm

Access the interview for marketing automation day. And access the slides Diederik presentated in Stockholm, Sweden.

Access
MarTech Fanatics Forum - Hyesung Lim - Digital Transformation 541x291
Keynotes

Fundamentals for getting digital transformation right

Walk through the fundamental principles of digital transformation which can be of benefit to your business and customers.

Open
MarTech Fanatics Forum - Diederik Martens - Outlook 2020 541x291
Keynotes

Marketing operations questions for 2020

What’s on the horizon for marketing operations and marketing automation?

Open
MarTech Fanatics Forum - Max Biedermann - Account Based Marketing 541x291
Keynotes

Account Based Marketing: How Marketo runs their ABM strategy at each stage of the funnel

Lately Marketo is sharing how they execute their account based marketing initiatives. Max Biedermann will run you through their ABM strategy and execution.

Open
MarTech Fanatics Forum - Diederik Martens - Innovative Integrations 541x291
Keynotes

Innovative workflows and integrations (for events) with Diederik Martens

Optimize engagement with innovative workflows and integrations.

Open
541x291 Bright Ideas
Keynotes

Let's talk email

Emails. They cover 5% of Marketo’s capabilities, yet there’s a fair chance you’re spending 95% of your time in crafting them. And from your clients’ perspectives, email messages are among your company’s most visible and tangible Marketing expressions.

Open
Data-at-the-core-Katja-Keesom-6
Keynotes

Katja Keesom talks Bad data, and Poor Personalization and Nurturing.

To make the most out of your marketing efforts, you constantly need to stay on top of your data. Access Katja's presentation from the MarTech Fanatics Forum.

Open
MarTech Fanatics Forum - Jacques van Seeters - Nurturing and Scoring 541x291
Keynotes

Inbound: The truth about making nurturing and scoring work

Nurturing and lead scoring are at the heart of a successful content marketing strategy.

Open
MarTech-Fanatics-Forum-2019-Wyatt-Bales-Uber-541x291-v2
Keynotes

Case study: Marketing automation at Uber

Get a sneak peek into how Uber uses Marketo to grow their B2B annual marketing attributed revenue to over $12b in less than 3 years. Access Wyatt's presentation from the MarTech Fanatics Forum.

Download