Keynote at MarTech Day 2021
This article reflects Chapman Bright’s earlier focus on Marketo and ‘classical’ marketing automation.
Today we help B2B companies scale productivity with automation, AI, and agents. Read more
A recording of the opening keynote, by Diederik Martens, at MarTech Day 2021. If you read between the lines in his new book, in between the experiences and theory, you’ll discover different ways of change management methods to increase MarTech adoption and success. It’s these methods that Diederik highlights in his keynote.
Book website