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About us

We at Chapman Bright stretch the limits for your personal success with MarTech

We’re clear and keen on sharing our passion, expertise, and experience in growing businesses with MarTech together with you. We enable leadership with the right technologies, processes, and insights. And we enable marketing and sales practitioners with the rights skills to get the most out of their platforms. We will fully transfer our knowledge to you, provide work instructions and more. All to enable you to run your own business, without being dependent on an agency,

Our strategic services include: marketing and sales alignment, organization design, pilots, and assessments.
Our operational services include: MarTech implementation, –migration, –integration; data enablement; BI; and talent development and -activation.

As Marketo Nederland partner agency, we distinguish ourselves from the competition by not just being the best, but by making you the best!

What's in a name?

With our focus on the personal success of others we wanted a name in our company name. We are inspired by Colin Chapman, a legendary Formula 1 engineer for Lotus.

Together with his driver Jim Clark they won everything in their days. Mr. Chapman was the first to take a new approach. Other were putting more horse power in their cars, Chapman said “faster through the corner means faster to the finish”. He knew he needed experts on aerodynamics, wheels, engines, and such.

We as Chapman Bright consider ourselves one of the niché experts needed for you to beat your competition. We tune your revenue engine.


Nowadays your prospects and customers expect your company to be relevant, by understanding them. Ever improving and more affordable marketing technology allows your company, and your competitors, to just that. It’s up to you to win the race against your competition.

With the Chaploop™ there finally is a repeatable methodology that puts all the pieces and topics together in a meaningful way. Before the Chaploop™ topics like ‘lead scoring’, ‘data’, ‘organization’ and ‘training’ were just unconnected words in table or grid view.

Read more on how our methodology helps you grow your business with MarTech, such as Marketo.


A bit of history

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Our Core Values

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Our Technologies

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