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How To Ensure Adoption for AI in B2B Marketing & Sales

Start Experimenting Now to Gain a Competitive Edge

Are you looking to elevate your B2B marketing and sales with the power of AI? Join us on August 22, from 4:00 to 5:00 PM CEST for an insightful webinar where Diederik Martens from Chapman Bright and author of Marketing Automation Untangled will reveal what it takes to proficiently ensure adoption of AI into your B2B marketing and sales efforts.

Why Attend?

Stand out in the B2B landscape by knowing how to approach AI to achieve impactful results. This webinar cuts through the noise, providing not just theoretical knowledge but actionable insights and adoption tactics to integrate AI into your existing processes or to design completely new processes. Learn how to embark on your AI journey with a clear, pragmatic roadmap that drives continuous improvement and business growth.

Key Takeaways

By attending this webinar, you will:

  • Business Implementation Frameworks: Access detailed frameworks that guide you step-by-step in deploying AI solutions effectively.
  • Pragmatic Learning: Understand how to take practical steps into AI, leveraging real-world use cases to continuously learn and adapt these innovations to your unique business context.
  • Strategic Insights: Learn to identify and assess the specific AI opportunities within your organization that can enhance your B2B marketing and sales efforts.
  • Real-World Applications: Discover how B2B companies can use AI to drive results, with practical use cases and examples.

Whether you’re a key platform manager or a senior leader looking for ways to start integrating AI into your B2B marketing and sales processes, this webinar will provide actionable insights tailored to your role.

 

Limited amounts of spots available. We are going to get back to you to confirm your participation.

Who Should Attend?

This webinar is designed for business professionals involved in B2B marketing and sales, including:

  • Marketing Automation Platform Managers
  • CRM Administrators
  • Power Users and Advanced Practitioners
  • Heads of Digital Marketing
  • Sales Operations Managers
  • Digital Transformation Managers

Whether you’re a key platform manager or a senior leader looking for ways to start integrating AI into your B2B marketing and sales processes, this webinar will provide actionable insights tailored to your role.

Speaker Details

Diederik Martens

CEO & Chief Marketing Technologist
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Why Chapman Bright?

At Chapman Bright, we bridge the gap between visionary strategies and practical implementation. Our expertise in B2B marketing automation, data, and AI-driven insights ensures you not only understand the theory but can also apply it effectively to drive real results.