

The Future of Marketing
Discover how AI, automation, and agents are reshaping marketing. Learn why true productivity comes from embedding them into real processes.
Discover how AI, automation, and agents are reshaping marketing. Learn why true productivity comes from embedding them into real processes.
As a long-time valued partner, Chapman Bright was involved in the co-creation and Alpha and Beta testing of this new feature and was the very first agency to roll out Dynamic Chat for their clients. And so, it comes naturally that Chapman Bright be named Adobe Global Preferred Partner for Dynamic Chat.
Covering some important questions you might have regarding the Log4j Vulnerability.
A recording of the opening keynote, by Diederik Martens, at MarTech Day 2021. If you read between the lines in his new book, in between the experiences and theory, you'll discover different ways of change management methods to increase MarTech adoption and success. It's these methods that Diederik highlights in his keynote.
Acquiring business customers requires deep insight into their motivations and behaviors to drive relevance and conversion, and deliver growth. Therefore, digital marketing leaders should assess the right B2B marketing automation solutions for their organization.
Join Marketo Engage Champions Chloe Pott ,Warren Stokes and Diederik Martens as they reflect on their top lessons this year and how they’re planning ahead for 2021.
Nicki Kamau asked Diederik Martens and others in the Marketo Champion 2020 Class about their favorite features in Marketo Engage.
Yes, it grew once again, by 13.6%, up to a total of 8,000 martech solutions.
These are strange times and you've probably been buried with ideas on how to double up on digital. But chances are likely we could head for a global recession. Which smart actions can you take right now to prepare and to actually grow?
With a lack of in-person events and sponsorship opportunities leaving a gap in demand generation pipeline, it’s time to go back to the drawing board.
What’s on the horizon for marketing operations and marketing automation?
Emails. They cover 5% of Marketo’s capabilities, yet there’s a fair chance you’re spending 95% of your time in crafting them. And from your clients’ perspectives, email messages are among your company’s most visible and tangible Marketing expressions.