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Workfront

Connect, collaborate, and simplify workflows to scale B2B impact

Adobe Workfront is more than project management software.

It is a work management platform that helps organizations prioritize, assign, and complete projects with speed and clarity. By aligning strategy with execution, Workfront reduces delays, improves collaboration, and ensures resources are focused on outcomes that matter.

With a central dashboard, teams launch projects quickly using templates and automations to assign tasks. Real-time updates show how requests affect resourcing, timelines, and KPIs. Everyone stays aligned with business goals, making it easier to deliver on time and on budget.

Highlights

  • Work automation – Connect business-critical systems and create custom workflows to remove manual effort.
  • Goal alignment – Link strategy, goals, and day-to-day work so effort creates measurable impact.
  • Scenario planning – Adjust resources and priorities based on real feedback and changing conditions.
  • Workflow management – Connect strategy to delivery with streamlined, end-to-end workflows.
  • Proofing & approvals – Manage reviews and approvals in one place, reducing back-and-forth.
  • Agile work management – Support agile and hybrid ways of working directly within dashboards.
  • Reporting & dashboards – Provide real-time visibility with centralized reporting and flexible views.
  • Enterprise security – Built-in compliance and privacy controls to protect sensitive data.

Unique Strengths

  • Deep integration with the Adobe ecosystem
  • Intelligent resource and capacity management
  • True end-to-end work management from strategy to execution
  • Powerful reporting and analytics for better decisions
  • Enterprise-grade security and compliance
  • Full mobile app support for work on the go
  • Broad partner ecosystem for onboarding and adoption

Challenges Workfront Solves

  • Lack of visibility into progress causes inefficiency, delays, and frustration
  • Managing multiple stakeholders creates unnecessary overhead and missed updates
  • Missing processes make it hard to control risks, resources, and budgets
  • Strategy often becomes disconnected from execution, leading to distraction and missed opportunities

By addressing these issues, Workfront connects strategy with delivery and keeps teams focused on the work that creates value.

 

Integrations

Workfront integrates seamlessly with the Adobe Creative Cloud (Photoshop, Illustrator, InDesign) and other Adobe products like Marketo. This allows creative teams to access assets directly and launch campaigns faster.

It also supports:

  • Intelligent resource management to forecast availability and fill gaps
  • End-to-end work management combining project planning, task tracking, collaboration, and asset management
  • Powerful reporting and analytics for visibility into performance and productivity
  • Security and compliance at enterprise level
  • Mobile support to keep teams connected anywhere
  • Partner ecosystem for additional expertise and adoption support

Interested in the use of Workfront?

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