

Worksheet: Define your chatbot strategy
The Chapman Bright Conversational Framework offers an approach to engage with your web visitors in such a way that both the visitor and yourself are satisfied with the goal achieved.
This white paper takes a look at three key elements you will need to keep in mind when implementing Dynamic Chat.
The Chapman Bright Conversational Framework offers an approach to engage with your web visitors in such a way that both the visitor and yourself are satisfied with the goal achieved.
Real-time conversations deliver better personal experiences and enable you to engage with the buyer when they are ready, resulting in higher conversions and improved customer experience. Read all about Adobe’s new functionality for conversational marketing, called Dynamic Chat.
This enables you to sync contact lists from Marketo with Drift to start personalized conversations with prospects regardless of where they are in the buying process.