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Chaploop™ > Strategy > Prepare > Projects


After your hypothesis, you worked out the business case and pilot definition. But before you implement, you must take a step back and properly define the project. The better your prepare, the more likely you’ll succeed!

How to write a project initiation document (PID), if you have never implemented similar MarTech before? How can you avoid common pitfalls and how can you ensure to leverage the latest best-practices? Which disciplines and experts should be included in your project teams? Answer these and many other preparation questions, before you start your implementation phase.

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Achieving The Business Case


Marketo Implementation

Kim Terpstra - Product Owner - Essent "Working alongside Chapman Bright, we managed to go live with custom integrations in just a few weeks. Including several successful campaigns. Since then it’s been a pleasure working together on several other Marketo related projects."

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Want to leverage our best-practices

for your MarTech projects?