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Chapman Bright Academy

Traineeship program - Year 2

By the second year of the traineeship, you will already have a strong foundation in marketing technology and hands-on client experience.

Now it is time to deepen your expertise and start shaping your career path as a consultant.

Specialization and Growth

In Year 2 you step up as a Junior MarTech Specialist. You will take on more responsibility in projects, while also having the freedom to specialize in areas that align with your interests and career goals.

You can choose up to four topics to explore in depth. Examples include:

  • Marketing Automation & Process Optimization – designing scalable workflows and improving efficiency
  • AI, LLMs, and Agents – applying intelligent systems to real marketing and sales workflows
  • Integrations & APIs (including MCP) – connecting systems and enabling automation across platforms
  • Data Architecture & Databases – building reliable structures for insights and performance
  • Analytics & Performance Measurement – tracking impact and optimizing results
  • Scripting, JSON, and Arrays – technical skills for advanced automation and data handling
  • Lead Management & Flow Design – ensuring quality data and consistent handover between marketing and sales
  • Account-Based Marketing (ABM) & Sales Enablement – aligning teams for stronger customer engagement
  • Change & Enablement Coaching – helping organizations adopt new ways of working with confidence

Want to know how it feels to complete the traineeship? Read Britt’s story about her two years in the program and how it helped her grow into the role of Junior MarTech Consultant.

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From trainee to Junior MarTech Consultant

Britt's experience on starting a traineeship at Chapman Bright to eventually develop into the role of Jr. MarTech Consultant

Read

Project Experience

Specializing also means applying your skills directly in real projects. You may spend a few months working on a client’s lead management strategy, followed by several months focused on integrations, architecture, or data flows.

Throughout the year, you will combine client delivery with focused development in your chosen topics, gradually moving from supporting to independently owning parts of a project.

The final presentation

To complete the traineeship, you will deliver a presentation at the end of Year 2. This is your opportunity to showcase what you have learned, reflect on the projects you have worked on, and demonstrate your expertise in the topics you specialized in.

After the traineeship

At the end of the two-year program, you will transition into the role of Junior MarTech Consultant. By then you will have developed not just technical knowledge but also consulting skills, project experience, and the ability to work with stakeholders.

The traineeship prepares you to continue your career at Chapman Bright as a consultant who bridges business goals with marketing technology, automation, and AI. Ready to deliver measurable impact for clients.

Interested? Leave your details below and we will get in touch with you!

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