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Marketo Tips & Tricks I

Best Practices Along the Customer’s Journey

Learn how to experience Marketo best practices and follow along the path your customers are taking. Follow their journey on the website through UTM tagging, acquire them via forms in all shapes, nurture them with relevant content and smart programs, identify real buying signals with your scoring model and finally get their info into the hands of your Sales colleagues. Additionally, you will be able to identify a variety of possible integrations.

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