An aftermovie with takeaways from our own pre-summit Marketo sessions on 14 May, and Marketo takeaways from the Adobe Summit EMEA on 15-16 May in London.
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Thank you to those that attended Diederik's presentation at the Marketo Summit in Las Vegas. He's written this short blog post for you to easily access some of the materials he showed on the big screen.
In general, the lack of expertise and knowledge is the reason why businesses haven’t started to deploy marketing automation yet. Next to that, more than half of the marketers (56%) think the MarTech industry is evolving faster than their companies’ use of marketing technology.