Read about challenges and solutions in multiple (Marketo) projects.
Marketo implementationImplementing Marketo with best-practices
Your full-service digital agency would likely resell you the Marketo license and unpack the box for you. But when it comes to big platforms with huge business growth potential who would you trust more? Chapman Bright is a team of passionate experts, with years of Marketo best-pracices experience, who stop at nothing to make you succesfully leverage the platform, to drive business growth. And we have the customers and testimonials to prove it.
We know the best-practice recipe to make a Marketo implementation successful. In >75% of the cases we actually come in after the customer has already chosen Marketo. We also co-deliver with Marketo and Adobe. They trust us to make your implementation a success, after they already sold the platform.
Not convinced? We can connect you to our customers.
CHAPLOOP™ Our proven method for growing your business with Marketo
Nowadays your prospects and customers expect your company to be relevant, by understanding them. Ever improving and more affordable marketing technology allows your company, and your competitors, to do just that. It’s up to you to win the race against your competition.
With the Chaploop™ there finally is a repeatable methodology that puts all the pieces and topics together in a meaningfull way. Before the Chaploop™ topics like ‘lead scoring’, ‘data’, ‘organization’ and ‘training’ were just unconnected words in table or grid view.
Our Marketo expertsDifferent skills and experiences to support your success
Other Marketo servicesto consider whilst implementing
Essent, pressured by energy market forces, selected Marketo with Chapman Bright. They were live, with integrations, in just a few weeks, with high performing campaigns.
Working with marketing automation in the energy market is very different than in other markets. The requirements are also different. With a typical sharp focus on retention your marketing automation platform should at least provide you with the ability to utilize custom objects and custom activities. How else would you be able to target based on energy connections, contracts, energy consumption, etc. One person is associated to multiple connections. And each connection can have multiple contracts. And you want the ability to target B2B and B2C in the same platform. For this you might consider workspaces and database partitioning.
Marketo is the #1 platform to pick if you are in the energy & utilities market.