As a long-time valued partner, Chapman Bright was involved in the co-creation and Alpha and Beta testing of this new feature and was the very first agency to roll out Dynamic Chat for their clients. And so, it comes naturally that Chapman Bright be named Adobe Global Preferred Partner for Dynamic Chat.
Real-time conversations deliver better personal experiences and enable you to engage with the buyer when they are ready, resulting in higher conversions and improved customer experience. Read all about Adobe’s new functionality for conversational marketing, called Dynamic Chat.
Learn more about how DHL Express experimented with OneInsight to align their sales and marketing teams.
Read more about how we helped Lely with the implementation of Dynamic Chat on their website, to get the most out of Conversational Marketing.
Learn about how the implementation of Marketo Engage helped Portbase launch an urgent campaign and contribute to their business goals
Learn more about how Sungevity re-evaluated their existing lead scoring and nurturing programs to improve them.
Learn more about how thyssenkrupp leverages Marketo Engage within their renewed e-commerce stragegy in B2B.
We are frequently recommending to our clients to A/B test their emails and landing pages. This article provides a quick overview of the options for A/B testing using Marketo Engage.
Covering some important questions you might have regarding the Log4j Vulnerability.
A recording of the opening keynote, by Diederik Martens, at MarTech Day 2021. If you read between the lines in his new book, in between the experiences and theory, you'll discover different ways of change management methods to increase MarTech adoption and success. It's these methods that Diederik highlights in his keynote.
Acquiring business customers requires deep insight into their motivations and behaviors to drive relevance and conversion, and deliver growth. Therefore, digital marketing leaders should assess the right B2B marketing automation solutions for their organization.
Why Buy Marketing Automation Now? There are several key reasons to consider marketing automation software. Read all about the 10 Reasons.